All Tricks / Mercedes-Benz: L'appel de la Roue

Mercedes-Benz has partnered with All Tricks, a sports equipment manufacturer, to create a team of cyclists. The goal of this campaign created by agency Rapp / Proximity was to link the passion for the road, the appeal of kilometers between car and cycling enthusiasts alike, “Call of the Wheel” Left Productions has produced a series of video vignettes and a brand film that plunge into the heart of this team, and follow them in their preparation for the “Tour Stage” of the famed Tour de France.

Video of Mercedes x Alltricks – L'appel De La Roue – Left Productions

Source link

  • Share:

Leave a Comment

sing in to post your comment or sign-up if you dont have any account.