Barilla: The Sound of Pasta

The sounds we produce when we cook can tell a lot about our cooking style. They tell the ingredients we choose, the tools we use and the way we manage them. The quality of our final dish is inevitably bound to the quality of the sounds we produce when making it. For World Pasta Day, Barilla and We Are Social Milan turned a perfect recipe by Michelin-starred chef Davide Oldani into a soundtrack, inspiring people to create their own personal composition. This video was launched worldwide.

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