Month: February 2020

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Facebook Launches Live Producer and Creator Studio App

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge

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Heineken’s new WYDND ad is a case of too much MCO

0 SharesShareTweetShareEverybody in adland and beyond needs a purpose these days and Heineken has adopted WYDND as its very own. Not the catchiest of titles,

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How to Rethink Your Way to Business Growth

Do you want to grow your business? Is it time to rethink the way you market and deliver experiences? To explore how to grow your

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Mindshare US rolls out private marketplace to help excluded LGBTQ media

0 SharesShareTweetShareMindshare and vodka brand Skyy are combining to launch an LGBTQ private marketplace to ride to the rescue of LGBTQ media brands excluded from

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Red Brick Road wins lead agency role on free-from Nomo

0 SharesShareTweetShareRed Brick Road has been appointed as lead PR and social agency by maker Kinnerton to promote Nomo, claimed to be the UK’s leading

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Jim Hawker of Threepipe: how to win on Amazon in 2020

0 SharesShareTweetShareIt seems odd to draw attention to the fact that for a long time now, Amazon has been overlooked in favour of the likes

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Volvo Trucks president Roger Alm aims for vertiginous stardom

0 SharesShareTweetShareWe’ve all heard the (possibly apocryphal) tales of Mars Pedigree clients and their agencies happily munching dog and cat food to show their belief

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US spooks target Brighton ad agency Designate

0 SharesShareTweetShareRunning an ad agency can be a pretty precarious business – and now you might have to contend with the US Department of Homeland

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Mother LA brings a quiet touch to US burger chain Sonic

0 SharesShareTweetShareSonic, or Sonic Drive-In, has its place in the US burger firmament (a bit upscale of most) and Mother LA has produced a winning

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Poor fourth quarters in the US and UK drag down WPP

0 SharesShareTweetShareWPP went backwards in Q4 2019, after a brief Q3 uptick of 0.5 per cent in its favoured measure of organic growth, with the