Aquafresh: Toothbrushing Gets Crafty

Aquafresh Digital Ad - Toothbrushing Gets Crafty

Craft Factory, Jungle Creations’ crafting and DIY brand, is producing a series of videos inspiring families to get creative with Aquafresh toothpaste and oral care products. Published via Craft Factory’s Facebook, Instagram and YouTube channels, the first of four videos features tips to educate families about oral hygiene and make brushing teeth more fun. The video generated two million views globally in just 24 hours, and grew to over five million views and 590,000 engagements in its first week. The video tutorial received an overwhelmingly positive response from parents and teachers alike who are looking to both educate and entertain children.

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