Austin / COVID-19: Keep Austin Weird

Austin Design Ad - Keep Austin Weird
Austin Design Ad - Keep Austin Weird
Austin Design Ad - Keep Austin Weird

Twenty years ago, “Keep Austin Weird” was first uttered by an Austin librarian who told local radio station KOOP that he was donating “because it keeps Austin weird.” A few years later, the phrase took off when Book People and Waterloo Records successfully used “Keep Austin Weird” as a mantra to fight against a big box store opening nearby, and now the slogan’s back and fighting another fight.

After almost two decades, Keep Austin Weird is being reimagined on a series of limited-edition shirts to raise money for COVID-19 relief. Keep Austin Weird has always been more than a slogan, it’s how Austinites live and how they will come back strong after COVID-19.

A new design will be released every week, with each design available for just one week.

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