Adweek’s 2020 Out-of-Home Impact Awards Honor Klarna, Koalas and Comedy Central

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  • Adweek’s 2020 Out-of-Home Impact Awards Honor Klarna, Koalas and Comedy Central

While the Covid-19 pandemic has devastated numerous facets of advertising, it’s sparked a positive effect on the out-of-home industry. The Out of Home Advertising Association of America (OAAA) this month reported 45% of American adults say they’re noticing OOH ads more than before the pandemic began, while 68% said they’re tuning out of digital ads…

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