How Agencies Will Be Reshaped in 2021 as 50,000 Jobs Leave the Industry

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  • How Agencies Will Be Reshaped in 2021 as 50,000 Jobs Leave the Industry

Key Insights: The report predicts 11% of digital, creative and media agency tasks in the U.S. will be automated by 2023. Agencies have suffered layoffs and furloughs this year largely due to Covid-19, which spurred many brands to cut, reduce or delay marketing spend. A report from market research firm Forrester estimates that a total…

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