Month: November 2020

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Popeyes Hopes to Drive Tourism to Guadalajara With Chicken Sandwich Bait

Forget that there's a pandemic and that it's really not a good idea to travel. Guadalajara, Mexico is tempting hungry hordes to flood the city

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McDonald’s, Chrissy Teigen, John Legend Join Forces to Back Ronald McDonald House Charities

McDonald's, Chrissy Teigen and John Legend teamed up on a social challenge to drive awareness of and support for nonprofit Ronald McDonald House Charities. The

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Instagram to Begin Testing Fundraisers Directly Within Feed

Instagram will begin testing a way for users to create and share fundraisers for nonprofits directly within feed. People will be able to link to

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Could Reishi Be the Leather Alternative Luxury Embraces?

If eliminating fur from your wardrobe is the sartorial equivalent of giving up red meat, then perhaps ridding a closet of leather is comparable with

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Santa Decides ‘You’ve Been Good Enough’ for 2020 in Virgin Hotels’ Forgiving Ads

Sketchy behavior, bordering on the completely inappropriate, might've earned you a lump of coal in your holiday stocking in years past. Cases in point: lying

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Why You Should Stop Using Industry Buzzwords

Here is a list of buzzwords, biz speak and hipster droppings that should be banned from every business meeting forevermore. Does the following sound familiar?

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Why Carmakers Are Getting Into Podcasts and Audio Marketing

The first song ever to be described as "rock 'n rock" wasn't about geopolitical strife or peace and love. It was about an Oldsmobile. With

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The General and Airheads Choose Chicago’s Highdive as Agency of Record

Chicago-based agency Highdive is rounding out 2020 with a few wins under its belt. The shop, founded in 2016 by former DDB creatives Mark Gross

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TikTok Brings Back Small Gestures in a Big Way for the Holiday Season

TikTok kicked off a new edition of its Small Gestures initiative for the holiday season. The video creation platform debuted Small Gestures in April, teaming

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The Pandemic Doomed Walmart’s In-Store Robots

In early November, Walmart ended a five-year relationship with Bossa Nova Robotics through which it tested shelf-scanning robots in about 10% of its U.S. stores.