Brands Approach Holiday Ads With a Dose of Pandemic-Related Reality

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  • Brands Approach Holiday Ads With a Dose of Pandemic-Related Reality

Instead of avoiding the pandemic altogether, brands ranging from Etsy to the United States Postal Service are instead incorporating it into their holiday messaging. Recent research from Gartner found that Americans are again showing similar levels of concern to Covid-19 as they did in the spring when the virus was first surging in the U.S….

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