Cameo Wants to Be Among the ‘Largest Ad Makers in the World’

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  • Cameo Wants to Be Among the ‘Largest Ad Makers in the World’

Cameo wants to expand access to the celebrity spokesperson. They were once a fixture of local TV spots, usually featuring linemen hawking sofas, or a pitcher making the pitch for used cars. In recent years, celebrity endorsements have been restricted to the businesses with the deepest pockets–namely, major corporations. But Cameo wants to broaden the…

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