WarnerMedia Centers Family-Friendly Content Around Cartoon Network Brand in Upfront Push

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WarnerMedia’s newest tentpole is kids and family programming, and the company wants marketers to know it. That’s why it’s kicking off upfront season with its inaugural Kids and Family Upfront, unifying Cartoon Network and HBO Max for the first time in a joint effort from WarnerMedia newcomers Jean-Paul “JP” Colaco, head of ad sales, and…

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