Bacardi Urges Snapchatters to Show Off Their Conga Moves

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Bacardi became the first alcoholic beverage brand to tap Snapchat’s augmented reality 3D full body tracking technology with the debut of its custom dance lens Monday. The soundtrack for the lens is a remake of iconic Latin Dance classic “Conga,” featuring lead vocals by Leslie Grace and hip-hop verses by Meek Mill, and produced by…

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