Oprah Announces Leadership Team for New Magazine Brand With Membership Ambitions

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Oprah Winfrey and Hearst Magazines have announced the leadership team for a new, as-yet-unnamed, multiplatform lifestyle brand. Alison Overholt will serve as general manager of the brand, and Arianna Davis will be senior director of editorial and strategy. Top line The new brand, launching in the spring, will build on Winfrey’s O, The Oprah Magazine,…

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