The ABCs of NFTs: A Guide to Non-Fungible Tokens, the Cryptomedia Trend Bringing Ownership to the Internet

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  • The ABCs of NFTs: A Guide to Non-Fungible Tokens, the Cryptomedia Trend Bringing Ownership to the Internet

In recent months, non-fungible tokens (NFTs) have skyrocketed in popularity, leading a digital flower to sell for $20,000, a looping video clip for $26,128, a sock for $60,000 and a LeBron James clip for $99,999. You can be sure where there’s this level of hype in consumer behavior, brands are keen to get in on…

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