Day: July 22, 2021

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Taco Bell’s Nacho Fries Get a High-Octane Anime Trailer Announcing Their Return

The heroine of this story, a fearless character named Rei, leads an elite team that's battling an army of marauding monsters. She's driven by the

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Twitter Posts Strong Q2, With Revenue Up 74% Year Over Year

Twitter posted a strong second quarter, with revenue rising 74% year over year, to $1.19 billion, citing better than expected performance across all regions and

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Ghirardelli Wants to Upgrade Your S’mores With Its Premium Chocolate This Summer

Americans have grown up eating s'mores by the fire for generations. That anecdotal knowledge was supported by Ghirardelli's recent consumer research, in which 70% of

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Travis Scott’s Cacti Takes Over Miami as Hard Seltzer Faces Competition From Canned Cocktails

After launching his own hard seltzer brand earlier this year in partnership with Anheuser-Busch, Travis Scott is taking the 7% agave-based seltzer on tour with

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Making Up for Lost Time: How Younger Consumers Are Spending Their Summers

Summer is looking very different for Gen Y and Z consumers right now. Now aged 13 to 39, these generation groups are spending more time

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Carter’s Inc. Jeff Jenkins Shares How the Brand Is Bringing Childhood Dreams to Life

Jeff Jenkins is no stranger to working for exciting brands. His impressive career history includes Yum! Brands, Taco Bell, and even NASA to name a

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Xfinity Sets TikTok Challenge Based on Olympics Theme ‘Bugler’s Dream’

Xfinity wants to hear and see TikTok creators' takes on "Bugler's Dream," the anthem of the Olympic Games. Its spot, "The Song," will air nationally

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Carla Hassan Is JPMorgan Chase’s New CMO

Carla Hassan is the new chief marketing officer at JPMorgan Chase. She takes over the position previously held by Leslie Gillin, who was appointed to

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Why Streaming Services Are Bingeing on Sports Rights Deals

With the explosion of streaming services in recent years, not only are there more ways to watch live sports than ever before, but also a

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How Lil Nas X Turned a Legal Battle With Nike Into an Ad Strategy for ‘Industry Baby’

The shoe is officially on the other foot. Nike, once known for its rule-bending ambush marketing tactics such as its unofficial invasion of the 1996